Late Thursday, while unconfirmed reports spread about the Brown University gunman, CNN’s Kaitlan Collins took to social media, noting the confusion and pointing viewers to her network’s 9pm newscast.
Even though it is by no means a perfect news source, her words resonated to many. It is one of the outlets where there exists fact-based and mostly trustworthy reporting – especially during breaking news situations like the one taking place in the vicinity of a New Hampshire storage facility.
A Vulnerable State Amid a Corporate Battle
Yet the news network, now 45 years old, finds itself in a vulnerable position as two giant media empires vie for ownership of its parent company, Warner Bros Discovery.
No matter the result, the future of CNN has turned into a high-stakes game of mergers and acquisitions, instead of as a question of what benefits the news-consuming public.
“Here is one more case of the profound systemic issues with origins in many years of governmental choices,” stated Victor Pickard, author of “Democracy Without Journalism?” and a media policy professor at the University of Pennsylvania.
The debate about who will own Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – misses a more important point.
“It is often framed as a corporate drama with influential figures as the main characters, but there is hardly any discussion of the common good,” Pickard explained.
A Further Element: The Former President
The CNN scenario is complicated by Donald Trump’s longstanding stance about a network he has frequently denounced as perhaps his primary “fake news” adversary.
Recall the shouts of “CNN sucks!” at the president’s rallies, his team's disciplinary revocation of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in official meetings.
Trump now says that the network requires new ownership. This can be interpreted as ownership that will shield him from criticism and scrutiny. That is part of why he appears to support Paramount Skydance, which has made a hostile bid.
Trump has reason to like that suitor more. For one thing, it is controlled by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
The company, owner of CBS News, also recently installed the right-leaning Bari Weiss, famous for her “anti-woke” beliefs, as the lead editor of that storied news network.
A Possibility of Further Uncertainty
It is important to note, if Netflix is successful, CNN and other cable outlets would first be spun off into a standalone company. Such a move could be a welcome development to many at the network, but it’s hardly a safe harbor. That structure could pave the way for CNN for yet another acquisition. The cycle continues.
If you ask Timothy Wu, much of this is against the law, anyway. The well-known analyst of big tech’s dominance recently argued that anti-trust laws should disallow both deals.
“Both acquisition attempts would be harmful to the country, and both should be contested by anti-trust authorities,” Wu stated.
The Fundamental Problem and a Potential Solution
No matter the outcome with this particular battle, the underlying crisis remains.
“What we have now is a very structure that undermines democracy, but we ought not succumb to learned helplessness,” Pickard noted. Government actions – from the 1930s and 1940s – helped to build this hyper-commercialized monster, and revised policy decisions can tackle it.
Will that happen in an era where the top communications regulator will not confirm that the agency is independent? Reform is very unlikely now, but that doesn’t mean it will never happen.
Measures that support independent news organizations, reinforce local journalism, finance public media, and prohibit the concentration of media power in a handful of hands are not only possible – they are necessary for a functioning democracy.
When it comes to media ownership, size does not equal quality. And news organizations including CNN shouldn’t be pieces in the most recent acquisition battle.